Building a Thriving Tourism Ecosystem in Cambodia – Visa’s Continued Commitment

09/18/2025

Visa is proud to support Cambodia’s vision for a vibrant, inclusive, and sustainable tourism sector — a cornerstone of the nation’s economic growth. Through the power of digital payments, data insights, and marketing expertise, Visa aims to enable secure, seamless, and inspiring travel experiences for visitors from around the world. 

During a recent visit to Phnom Penh, Visa’s Southeast Asia leadership team, led by Arturo Planell, Group Country Manager, Visa SEA met with His Excellency Huot Hak, Minister of Tourism, to reaffirm our commitment to growing Cambodia’s tourism potential and congratulate him on Phnom Penh’s new airport.
 

 

 

The itinerary also featured the signing of a Memorandum of Understanding with the Cambodia Tourism Marketing and Promotion Board to strengthen collaboration in promoting Cambodia as a top travel destination, leveraging Visa’s data and marketing expertise to support this goal.

 

 

 

In addition, Arturo Planell visited the SOSORO Museum in Phnom Penh with Director Blaise Kilian to explore Cambodia’s rich economic history, gaining valuable insights into the nation’s financial heritage. 
 

   
Visa remains committed to partnering with public and private stakeholders to unlock new opportunities for Cambodia’s tourism industry. By combining innovative payment solutions with targeted marketing initiatives, we can help attract more visitors, enhance their travel experience, and drive sustainable economic benefits. We thank our partners for their warm welcome and look forward to continued collaboration in building a thriving and resilient tourism ecosystem in Cambodia.